2001, a dorm room in Leuven. Two hip-hop fans who clicked instantly. Twenty-four years later, Yves and Sharon made it official, in business. Going Gorillas was born from a simple realization: life science companies need marketing that actually understands the science. Most agencies are great at marketing. Or great at science. Rarely both. We are.

Master in bio-engineering. PhD in vaccine development. Years in pharma, biotech, and medtech. Yves spent his career translating complex research into strategies that work in the real world.

He knows the labs. He knows the scientific hurdles. He knows how to explain groundbreaking science to people who just want to know if it works.

Now, as co-founder of Going Gorillas, he combines scientific rigor with storytelling that cuts through. He speaks science. He thinks strategy. He makes it resonate.

Political science. Criminology. Journalism. Sharon’s background is anything but predictable, and that’s the point.

She built an e-commerce sewing brand from scratch, mastering online branding, social media, and authentic storytelling. As a strategist, she helped companies grow by finding the human angle in everything they do.

Sharon measures success by real-world impact, not just metrics. From volunteering in Ghent’s prison to empowering young women in Kenya, she believes brands must stand for something real. 

Life science marketing often misses the mark because it’s either too technical or too shallow. Yves translates the science. Sharon provides the fresh angle. That’s what Going Gorillas brings to the table: a scientist and a storyteller, building brands that mean something.

2001, a dorm room in Leuven. Two hip-hop fans who clicked instantly. Twenty-four years later, Yves and Sharon made it official, in business. Going Gorillas was born from a simple realization: life science companies need marketing that actually understands the science. Most agencies are great at marketing. Or great at science. Rarely both. We are.

Master in bio-engineering. PhD in vaccine development. Years in pharma, biotech, and medtech. Yves spent his career translating complex research into strategies that work in the real world.

He knows the labs. He knows the scientific hurdles. He knows how to explain groundbreaking science to people who just want to know if it works.

Now, as co-founder of Going Gorillas, he combines scientific rigor with storytelling that cuts through. He speaks science. He thinks strategy. He makes it resonate.

Political science. Criminology. Journalism. Sharon’s background is anything but predictable, and that’s the point.

She built an e-commerce sewing brand from scratch, mastering online branding, social media, and authentic storytelling. As a strategist, she helped companies grow by finding the human angle in everything they do.

Sharon measures success by real-world impact, not just metrics. From volunteering in Ghent’s prison to empowering young women in Kenya, she believes brands must stand for something real. 

Life science marketing often misses the mark because it’s either too technical or too shallow. Yves translates the science. Sharon provides the fresh angle. That’s what Going Gorillas brings to the table: a scientist and a storyteller, building brands that mean something.